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Case study

Sales Steering System

One shared view of stock, communication and performance across a dealership network.

Industry
Automotive retail
Technology
Custom ERPWeb application
Sales Steering System

Illustrative image

At a glance

The problem

Retail across regional, local and dealer levels, for both new and used cars, lacked one shared view of stock and sales performance.

What we built

  1. 01Real-time stock
  2. 02Directives and promotions
  3. 03Performance analytics
  4. 04Quick-to-learn interface

What changed

Faster decisions, transparent stock, less overstocking and understocking, and a data-driven sales strategy.

The full story

The problem

Retail for new and used cars runs across regional, local and dealer levels. This system gives every level the same picture of stock, directives and performance.

What we built

We built a custom system with real-time stock visibility, a direct channel for directives and promotions, and performance analytics.

The interface is quick to learn, so dealers can use it without long training.

Real-time stock
Everyone sees the same stock position at the same time.
Directives and promotions
A direct channel carries messages from the center to dealers.
Performance analytics
Sales performance can be compared across the network.
Quick-to-learn interface
Designed so new users become productive fast.

What changed

Faster decisions, transparent stock, less overstocking and understocking, and a data-driven sales strategy.

Faster decisions
Shared, current data replaces chasing updates.
Transparent stock
Every level sees the same numbers.
Better stock balance
Less overstocking and understocking.
Data-driven strategy
Sales planning rests on measured performance.

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